If you follow AdDent on social media, you’ve likely been seeing more activity across popular platforms. Expect to see that continue—and increase. That’s because AdDent has brought social media specialist Kira Dineen on board to promote and expand the company’s online presence.
Dineen has experience in helping healthcare-related companies reach audiences, and she brings her expertise to the Danbury, Conn.-based dental product manufacturer of the Bio/Screen Oral Exam, Rite-Lite 2 Shade Light and more. You can view full details about the company’s products at addent.com.
Much of Dineen’s social media and technology background comes from her experience as a podcaster. She currently hosts and produces DNA Today: A Genetics Podcast, a podcast that features healthcare experts on public and genetic health.
For AdDent, Dineen is sharing a steady stream of product and industry news, events and ideas. She is the one who is posting information and responding to feedback and messages on the company’s behalf on Twitter, Instagram, Facebook and LinkedIn.
What does Dineen have planned for AdDent?
“We are looking forward to engaging with our community by interacting with their content, participating in social media events like Tweetchats, and sharing updates on our dental products,” she said.
Dineen encourages dental professionals to follow the company on all of its platforms, but if your own social media footprint is limited, she recommends at least following AdDent on Twitter to stay updated about the company. She said dental professionals could benefit interacting with the established, active community on that platform. Plus, it’s where you would have learned, according to AdDent’s recent tweets, that AdDent’s home state of Connecticut was ranked the third best in dental health—as well as which AdDent product is on sale through the end of May (it’s the Microlux Transilluminator).
Whichever platforms are your preference, don’t forget to follow AdDent—and while you’re there, be sure to say hello to Dineen.